WIC Families

Choose from the title list or browse through the materials below.

  • Playing with Your 3 to 5 Year Old

    Playing with your baby

    • This color tri-fold brochure developed by California includes examples of activities, lists of toys and games and the reasons why active play is so important for baby's development. Also available in Spanish.
    • English [PDF]
    • Spanish [PDF]
  • Playing With Your Baby

    Playing with your toddler

    • This color tri-fold brochure developed by California includes examples of activities, lists of toys and games and the reasons why active play is so important for baby's development. Also available in Spanish.

    • English [PDF]
    • Spanish [PDF]
  • Playing With Your Toddler

    Playing with your 3-5 year old

    • This color tri-fold brochure developed by California includes examples of activities, lists of toys and games and the reasons why active play is so important for baby's development. Also available in Spanish.
    • English [PDF]
    • Spanish [PDF]
  • TV Time vs. Play Time

    TV Time vs. Play Time

    • This brochure was developed by South Carolina to address the issue of the ever growing number of overweight children. The activity chart describes activities that the parent/caretaker can do with and for a child to increase that child's activity level, while reducing time spent watching TV. Available in English and Spanish.
    • Brochure [PDF]
  • mag

    WIC magazines

    • These magazines were developed through collaboration between the National WIC Association (NWA), the California WIC Program, New York WIC Program, and Meredith Corporation. 
  • lead handout

    Well Fed Means Less Lead

  • vegetable activity sheet

    WIC Preschool Activity Sheets

    The WIC preschool activity sheets are intended for preschool aged WIC participants, in particular 2-4 year olds. These may be used to keep the child occupied while WIC staff perform the WIC nutrition assessment, nutrition education and/or other WIC nutrition services with the parent or caretaker of the child. They are available in English and Spanish.

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