WIC Breastfeeding Support Campaign Webinar

This series of presentations aims to share lessons learned from the implementation of the “Learn Together. Grow Together” Breastfeeding Support Campaign and to share social media best practices, as well as other activities to promote breastfeeding.

The previously recorded webinar shares information about:

Day One (Watch the Day One Recordings)

· USDA Breastfeeding Campaign: WIC Breastfeeding Support: Learn Together. Grow Together

· Preparation for the State Implementation of the Campaign

· Social Media Intervention, Elements of the Campaign Implementation, and Results

· The Social Media Playbook, Post Management and Performance Tracking

· Buddy Program Implementation – Challenges and Successes

Day Two (Watch the Day Two Recordings)

· Chickasaw Nation – Implementing the Breastfeeding Campaign using the Heart Buttons Counseling

· Massachusetts – WIC Community Awareness Campaign

· Pennsylvania – Implementing New Breastfeeding Materials: Successes, Challenges, and Outcomes

· Wisconsin - Facebook Groups and Breastfeeding Month Activities

· Wyoming – WIC Breastfeeding Support Facebook Groups

· Nevada – WIC Breastfeeding Support Staff Education: Success Stories and Lessons Learned

· Georgia – Implementing the WIC Breastfeeding Support Campaign through WIC Community
   Breastfeeding Agents’ Training