Safe To Sleep® Campaign

Learning about SIDS and safe sleep for babies is important for all caregivers - parents and anyone else who might care for babies, including family, friends and childcare providers. The Safe to Sleep® campaign focuses on actions caregivers can take that can help keep baby sleeping safely and reduce the risk of SIDS. It offers information and a number of materials to help learn more about SIDS and safe sleep for baby, as well as promote this important topic, such as:

• An interactive tool where users can explore the room to see how to create a safe sleep environment.
• Factsheets, such as What Does a Safe Sleep Environment Look Like?
• Safe sleep basics that reviews risk factors.
• The Dads—Help Baby Sleep Safe infographic featuring three key ways can help keep infants safe.
• Videos, such as Breastfeed Your Baby to Reduce the Risk of SIDS with an accompanying handout that helps explain the information in the videos, and a ten-minute video, Safe Sleep for Your Baby, that describes ways to reduce the risk of SIDS and other sleep-related causes of infant death and can be ordered (as a DVD) for free.
• General outreach as well as outreach geared towards providers, health workers, parents, grandparents, and African American and American Indian/Alaska Native populations.

The campaign also offers downloadable media to help promote safe sleep environments, including web-ready photos, badges and icons, infographics, and high resolutions of selected photos, as well as Myths and Facts about SIDS and FAQs.