Health and Wellness
Resources to Help Educate Participants on the Benefits of Farmers' Markets
Farmers' markets are an integral part of communities, their food systems, economies, and social networks. Markets offer a place to connect with neighbors, meet local farmers, support local businesses, and provide nutritious food to neighborhoods and families in need.
WIC participants can find many benefits to shopping at farmers' markets including having the opportunity to buy fresh, local produce, speaking directly to the farmers who can provide information on choosing, storing (also available in Spanish) and preparing produce and finding a variety of seasonal fruits and vegetables that can help improve families’ diets.
There are many valuable resources to help WIC staff encourage and support participants when shopping at farmers' markets such as:
- The WIC Farmers' Market Nutrition Program (FMNP) page that provides information about the program and participating states
- FMNP training materials, which include a set of training and education resources for staff and handouts for participants, available in multiple languages
- A farmers' market directory to help participants find the markets closest to where they live, work and shop
- A Farmers’ Market Cookbook from Maryland WIC
It's also important to keep all food safe, including produce. Did you know that foodborne illnesses rise in summer? That makes this is a good time to review Summertime Food Safety tips.
Is your WIC agency doing something interesting with your local farmers’ market and community and have a creative resource you would like to share? Visit the Share your WIC Agency Resource for more information.